Experience research transfer directly and in practice
The core objective of the seminar Technology Business Model Creation is to make the scientific and technological research results of the region commercially usable. It shows the enormous possibilities and problem-solving potentials that can be realized when high-tech research meets tailored business concepts and results that can be used in a market economy. The focus will therefore be on business models and business model development for the high-tech sector. Every summer semester we cooperate with a large number of institutes of the TU Braunschweig and external research institutions from the region, but also with startups from the technology sector, in order to be able to deliver real projects and research results as a working basis within the framework of the activities. Instead of working on fictitious case studies, participants learn about the approaches and challenges involved in designing business models for real-world technologies. Focusing on applying knowledge, the event makes sure students are well prepared for upcoming startup projects.
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The results of the participants’ work can ideally be implemented by the research institutions to optimize their technology or introduce it to the market. The participants in turn acquire valuable cross- sectional knowledge based on real market conditions and get to know entrepreneurship in a practical way. What are the differences in designing business models for high-tech companies? Where are the focal points in contrast to the low tech sector? Which characteristics do founders have to feature? How can economic conditions be calculated? Does a technology offer further, so far unexplored, areas of application? Often, completely new application potentials are uncovered that researchers and doctoral candidates have not previously noticed.
Increasing the number of high-tech startups as a core objective of the event
Our region offers great opportunities for high-tech startups. In order to lay the foundations for this, we aim to sensitize students, researchers and doctoral students to the market economy and aim to create a basic awareness of how to use research results and transfer of knowledge. Both the participants and the submitting research institutions can then apply the experience they have gained for future projects beyond the event.
Two extraordinary success stories include the startups FORMHAND and Capical , in which the developed business concepts were further used and individual participants joined the research team as co-founders in order to jointly carry out a spin-off.
After a general introduction to the topic, the contents of the business concepts are elaborated. Each team writes a term paper, receiving support and optional coaching from the Entrepreneurship Hub. During the two-week seminar, other topics relevant to the founding of a company are dealt with over and above the event. In addition, the teams receive new tasks every two weeks relating to the content of the housework. Following the different lectures, the results of these tasks will then be presented and discussed of the other participants.
Factual knowledge – knowledge and understanding of topics in the environment of entrepreneurship. Micro- and macroeconomic effects of startups. Importance of the exploitation of high-tech research for the Federal Republic of Germany.
Methodological knowledge – Independent analysis, evaluation and optimization of specific questions on business model development for the high-tech sector. Conversion of the submitted projects and research results into marketable concepts using established tools.
Transfer competence – communicative competence, ability to cooperate and work in a team, discussion of general and current topics relating to entrepreneurship. Use of theoretical knowledge and methods for the development of individual technologies. Possible team building for a startup project after the event.
The organisational procedure and the examination modalities can be found in the menu items on this page. The event is supervised and organized by Stud.IP.
Afterwards, students and research institutions will have the opportunity to take advantage of the technology transfer services offered by the TU Braunschweig in order to initiate a spin-off process. The founder coaching of the Entrepreneurship Hub can be consulted at this point. In addition, the participants will have the opportunity to exchange their previous experiences as founders with startups from the founding incubator of the Entrepreneurship Hub in Wolfenbüttel.
During the course, students will work in teams on a research project or technology previously submitted by institutes of higher education or external research institutions, transform it into a business model using the methods taught, and develop it in writing. This written examination is the sole evaluation for the entire module.
Dates & Events
Please consider the presentation and submission deadlines in the schedule. These must be strictly adhered to.
Specifications for the preparation of the written elaboration
- 5 pages DIN A4 per team member
- The template can be downloaded from Stud.IP or from our website
The following information must be entered on the cover page: Surname, first name, matriculation number, e-mail, degree program, faculty and postal address of the group members.
Fueglistaller, U; Müller, C; Müller, S.; Volery, T. (2012): Entrepreneurship. Springer Gabler Verlag, Heidelberg.
Ries, E. (2011): The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses, New York: Crown Business.
General information about the class
Type of class: Seminar
Semester hours per week: 2 SWS
Semester: Summer semester
Registration required: Yes
Target group: Bachelor’s and Master’s students
Prerequisites: Participation in Technology Entrepreneurship
The event will take place every 14 days on Friday from 09:45 – 11:15 in room RR 58.2 at Rebenring.
The seminar Technology Business Model Creation is offered in summer semester. Students can take part in the event across universities and faculties. As students from the TU Braunschweig, the Ostfalia Hochschule and the Hochschule für Bildende Künste (HBK) participate, we can make sure interdisciplinary teams work on business ideas and research projects. Furthermore, the lecture can be taken by students of the above mentioned universities as a pool module or elective subject (3 ECTS). In the Faculty of Mechanical Engineering of the TU Braunschweig the same composition of the lecture Technology Entrepreneurship and the seminar Technology Business Model Creation offered in summer semester is offered as a compulsory elective module called „Entrepreneurship for Engineers“ (5 ECTS) angeboten. At the Gauss Faculty of the TU Braunschweig, the lecture Technology Entrepreneurship and the seminar Technology Business Model Creation offered in summer semester are offered as elective modules with the designation „Entrepreneurship“ (5 ECTS).
Due to its structure, the event requires intense organization. By presenting the following information we would like to answer any open questions and provide necessary information. If you have any questions, please post them in the Stud.IP forum. We will answer all questions promptly in the forum.
- Can students at Ostfalia University already take their exams in June?
- Answer: Unfortunately not. The dates for the presentations and the submission of the homework are binding!
- Do Ostfalia students have to attend the lectures Technology Entrepreneurship and Technology Business Model Creation?
- Answer: No, students at Ostfalia University only have to attend one of the two courses to complete the module.
- How much ECTS does the lecture Technology Entrepreneurship include for Ostfalia students?
- Answer: Students at Ostfalia University receive 3 ECTS for the module.
For questions and information that do not arise from the information provided here, please contact us:
Kathrin Meinert, M.Sc.
Registration via Stud.IP as well as participation in the Kick-Off event is mandatory.